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Rise of the participation Culture

Internet as a Platform

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The Internet has evolved beyond a simple, streamlined publishing medium for producers and a read-only one for consumers — with ecommerce as a typical and integral part of many sites — and has instead turned into a participative read/write Web. This read/write Web (dubbed “Web 2.0” by publisher Tim O’Reilly prior to his Conference of the same name in October, 2005) is a fundamental shift in leveraging the architecture of the Internet and key to the creation and delivery of Participation Applications.

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Filed under: research, technology

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